Retail Sales Platform

The Business Challenge

Selling a new contract in a Vodafone store meant the sales person using several different systems to complete the credit vet and the network connection, meaning that each transaction took approximately 40 minutes, as well as requiring expensive and time consuming training for retail staff on each application.

Vodafone wanted to introduce a store-friendly single user interface to front all its back office systems.

What ThoughtBreak Did

ThoughtBreak designed and built a touch screen web front-end for Retail stores for new contracts, additional handsets, upgrades (recommitments), Pay as You Talk (PAYT) and port-ins (from other networks).

The Vendor Automation Platform was vastly extended to provide a large number of new back-end integrations to support the Retail activities. This project is ongoing and ThoughtBreak is contining to deliver new Retail functionality.  Recent developments have included UI enhancements to allow sales advisors to use iPads in assisting customers and processing orders.

The Outcome

All Vodafone stores were using ThoughtBreak’s software for all new handsets, contract and PAYT by the end of 2006. Together with the other projects based on the Vendor Automation Platform the outcome of this project was – all retail, dealer and website sales of Vodafone contracts and PAYT connections were completed using software developed by ThoughtBreak and based on our workflow software toolkit. This equates to over 80% of Vodafone new contract sales and supports revenue of about £200 Million per year.